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APAC Consumer Survey 2014: Malaysia

Malaysia Major Report | February 2015

The main purpose of the survey is to study how and where the consumers shop for nonfood items such as clothes, shoes, accessories, skin care products and e​lectronic goods.

It also seeks to understand current and future trends of the typical Malaysian shopper’s behavior, in order to shape shopping centres’ environments towards meeting shopper preferences. A total of 1,004 Malaysian respondents between the ages of 18 and 64 were interviewed. The majority (57%) of them falls within the middle income bracket with a median monthly household income of RM 8,838.


Contact


Desmond Sim
Head of Research, South East Asia
+65 326 1638
Email



APAC Consumer Survey 2014: Malaysia

APAC Consumer Survey 2014