Barbara Perrier
Vice Chairman
Lic. 00969169 (CA), RB-22975 (HI)

Professional Experience
Associated Office

Barbara and her team on the West executed over 72 deals in 2022 with a total value in excess of $7.2 billion, covering 31.3 MSF and 482 Acres. Mrs. Perrier is one of the leading investment professionals in the region and has been acknowledged with numerous industry awards. Barbara is part of the National Partners (NP) team, a group of the leading industrial capital market professionals at CBRE across the United States. The West Coast NP professionals consist of 9 Capital Market Partners, 13 dedicated support members, and 4 analysts, they cover California, Arizona, Nevada, Utah, Idaho, Oregon and Washington. National Partners has successfully closed market-making deals across the country totaling over $239 billion (3.4 billion square feet) since 2010. The National Partners transacted 167 MSF, 434 transactions totaling $22.3 billion in 2022.
- Married – Husband Tom and children Nikki, Laura, Sean and Nicole
- University of California, Los Angeles (1988), Bachelor of Arts; English
- Board of Directors - Ascencia Homeless Shelter and Services
- ULI, IOPC Green – Industrial and Office Park Development Council
- CBRE’s Women’s Network Board (Emeritus)
- CBRE Capital Markets Advisory Board
- UCLA REAG Group Endowment Circle Member
- NAIOP Member
- CBRE Land Services Member
- American Industrial Real Estate Association
- City of Hope 2023 Spirit of Life Award
- 2021 Winner of Connect CRE Annual Women in Real Estate Awards – National
- McCarthy Award, 2018 (CBRE’s highest honor for integrity, ethics and leadership)
- Top 3% of CBRE, #1 in L.A. office 2015, #1 in the LA North office 2016 - 2021
- Colbert Coldwell Circle/Top National Producer Award - Annually
- Real Estate Forum – Southern California’s Most Powerful Women
- CBRE Teamwork Award (2011)
- CBRE Spirit of Endurance Award (2004)
- Regional “Rookie of the Year” (1991)
- AEW Capital Management
- American Realty Advisors
- Blackrock
- Blackstone/Link
- CALSTRS
- CBRE Global Investors
- Fortress
- Lincoln Property Company
- MetLife
- Nuveen
- Panattoni
- PGIM
- Principal Life
- Prologis
- Rexford Industrial
- Sares-Regis Group
- TA Realty
- Vulcan Materials
Team Overview
Working with both landlords and tenants, Darla Longo, Barbara Emmons and their team, focus on industrial and investment properties.
To solidify a client relationship, to have repeat business and to have a client refer business, we have to deliver results with integrity, quality and consistency, and always at the highest level of service.
The market is always changing and we have to be able to forecast to our clients where it is going and be ready and able to make the changes necessary to stay in sync with the market and stay ahead of the curve.
We have to be innovative, creative and think outside the box.
With this kind of leadership, we can and will deliver truly great results.
Our Services
Industrial
Our Services Include:
- Landlord representation, consulting, and marketing services
- Industrial project design and development services
- Tenant representation and consulting services
- Investment property sales and financial analysis services
- Land sales, development and acquisition services
Investment
We offer professional investment sales expertise with our mission of maximizing value and minimizing risk for our clients. Coupling our national market perspective with real-time local market insight, we have unparalleled access to qualified active and emerging capital sources.
Our Services Include:
- Portfolio Sales
- One-off Dispositions
- Sale-Leasebacks
- Pre-Commit Sales
- Creation and execution of recapitalization strategies
- Joint Ventures
- Valuation studies and financial modeling
Land
Our Land Services Group at CBRE is a team of real estate professionals that represents both buyers and sellers of undeveloped and redevelopment land. Our goal is to be much more than a broker. We want to be your advocate, advisor and resource.
Our Services Include:
- In-Depth market analysis and property evaluation
- Government assistance in zoning regulations and development criteria
- Provide information management services to include monitoring of competitive properties, all active deals in the market and historical sale information to assist in appraisals and property valuations
- Initiate contact with potential developers and users
- Work with architects to develop market tested site plans and building features
- Create financial analysis and development proformas to assist in underwriting
- Assist in negotiations and follow-up on final documentation
Small Buildings
With a specific focus on small to mid-sized industrial properties and a proven track record of success, our team is known for its creative, out-of-the-box thinking and project implementation programs.
Our Services include :
- Creation of all collateral marketing materials (brochures, web sites, signs, e-mail blasts)
- Initiate and manage marketing information in multiple systems (AIR, Smith Guide, LoopNet, CBRE in-house listing system, Costar)
- Provide information management services to include monitoring of competitive properties, all active deals in the market and historical leasing information to assist in appraisals and property valuations
- Initiate contact with potential users
- Directly communicate with all brokers locally, regionally and nationally
- Conduct property and area tours
- Prepare and submit letters of intent and lease proposals on behalf of ownership
- Assist in negotiations and follow-up on final documentation, both sales and leasing
Agency Services (Landlord Rep)
The Landlord Representation Group has had extensive experience in representing both institutional and private-client owners of industrial real estate properties throughout the Inland Empire market.
Our services include :
- Creation of all collateral marketing materials (brochures, web sites, signs, e-mail blasts)
- Initiate and manage marketing information in multiple systems (AIR, Smith Guide, LoopNet, CBRE in-house listing system, Costar)
- Provide information management services to include monitoring of competitive properties, all active deals in the market and historical leasing information to assist in appraisals and property valuations
- Initiate contact with potential users
- Directly communicate with all brokers locally, regionally and nationally
- Conduct property and area tours
- Prepare and submit letters of intent and lease proposals on behalf of ownership
- Assist in negotiations and follow-up on final documentation, both sales and leasing
- Monitor all current lease expirations and assist in all Tenant negotiations
Occupier Services (Tenant Rep)
The Tenant Representation Group is committed to finding the best solution for your business and represents a large array of companies from small business owners to fortune 500 companies.
Our Services Include :
- Needs evaluation
- Site selection and analysis
- Lease versus purchase analysis
- Contract negotiations
- Market research and information
- National and Global capabilities
- Space planning
- Site touring
- Portfolio analysis
National Partners
CBRE National Partners operate under a partnership model to deliver superior information, analytics, and strategy leading to extraordinary execution over the industrial property life cycle and across the capital stack. At our core is a unique spirit of partnership that drives everything we do. Located in five key logistics hubs across the country, our professionals are market share leaders in their respective markets, allowing us to uniquely connect local market insight to a national perspective.Related Services
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