As the COVID-19 pandemic reached a critical phase, and many were forced to shelter at home, Ricky Hernden, Managing Director of Marketing and Communications for CBRE in Canada, had an idea.
“We always want CBRE to be top of mind, but as individuals and businesses face significant challenges related to COVID-19, it’s challenging to do that in a meaningful way,” Hernden explains, “The Weather Channel has a great segment that teaches children about meteorology. I thought that CBRE could help all those sheltering-in-place with children by creating fun exercises that allow families to come together, learn something about commercial real estate and possibly develop the next generation of commercial real estate leaders!”
And, CBRE Home School was born. With topics including geography, math and language arts, the exercises are designed to help kids have fun and learn something new. There are nine installments so far and more in the works.
“Real estate encompasses a lot of topics and activities that kids understand and enjoy—building things, learning about new places—so why not develop an enthusiasm for it while they’re young?”
CBRE Home School online presents commercial real estate-related topics in a kid-friendly way. For example, in a geography lesson about iconic skyscrapers, kids learn that the Willis Tower is in Chicago, IL, a city known for deep-dish pizza, blues music and the Bulls and Cubs.
CBRE Home School is a free online resource, with new lessons added weekly.