After growing strongly off a low base in Q1 2023, U.S. hotel fundamentals softened during Q2 amid tepid demand. RevPAR growth slowed to 1.1% year-over-year, well below the 15.9% achieved in Q1. Weaker performance was driven by more Americans electing to travel overseas at a time when inbound international travel has recovered only modestly. The hotel market was also challenged by a 12.5% increase in short-term rental demand, resurgent cruise ship bookings, and the depletion of excess consumer savings.
Markets, chain scales and location types that led the initial post-pandemic recovery lost momentum in Q2 2023. Economy and midscale RevPAR, which peaked at 22% and 20% above 2019 levels in December 2021 and December 2022, declined 4.4% and 1.6%, respectively. Resort RevPAR, which peaked at 127% of 2019 levels in September 2022, fell 3.5% in Q2. In contrast, RevPAR for urban locations, which has only recently recovered to 2019 levels, rose by 5.0% in Q2 2023 — the only location type to improve materially during the period.
U.S. consumers have proven to be resilient amid continued job gains and they continue to spend significantly on travel. We will wait to see more evidence that consumer preference for cruise lines, short-term rentals and international travel proves sustainable. The rebound in domestic travel seems likely, particularly with schools back in session.
While CBRE remains optimistic about the recovery of domestic tourism and increased business and group travel and international visitors, we have downgraded our expectations for RevPAR growth for the rest of 2023.
H2 2023 RevPAR is now expected to grow by 2.0%, down from 3.2%, while full-year RevPAR will increase 4.6%, down from 6.0%.
Urban hotels are expected to perform best over the five years from 2022 to 2027 with RevPar projected to be up 5.5% on a compound annual basis. Resorts are expected to achieve more limited RevPAR gains, following outperformance over the past few years. Among chain scales, the luxury and upper upscale sector should register the strong gains with compound annual growth of 5.2% and 5.7%, respectively, over the five-year period.
Ten of the 65 hotel markets tracked by CBRE have not yet seen RevPAR return to 2019 levels, mainly in north-ern California, the Pacific Northwest, and certain upper Mid-West urban markets. Other urban markets, such as New York, Chicago, and Washington, DC, are expected to exhibit healthy growth this year and next, especially compared with markets that have already recovered, such as Charleston and Savannah.
CBRE continues to expect RevPAR growth of 3.8% in 2024 due to the potential for stronger inbound international travel from Asia-Pacific as visa delays diminish and airlines’ long-haul capacity improves, along with continued improvements in business and group travel. However, higher interest rates, higher oil prices, the burndown of excess savings and resumption of student loan payments are headwinds to the recovery.
