Tricia Song

Head of Research, Singapore & South East Asia

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Professional Experience

Tricia brings to CBRE a wealth of experience of more than 20 years in both public property equity and private commercial real estate research. In her last role, she led a team of sectoral specialists to publish periodical and thematic research reports covering the Singapore real estate market.

Before joining the commercial real estate industry, Tricia was the lead analyst for the Singapore Real Estate and REITs sector at Equity Research at Barclays Bank PLC and before that at Credit Suisse, HSBC, CIMB-GK, and UOB KayHian.

During the tenure, she was one of the top-ranked real estate equity analysts – ranked in Institutional Investor All-Asia Research Team Survey 2009, 2010, 2011 (Singapore, Real Estate), AsiaMoney Poll 2008, 2009; and the Singapore Business Times/StarMine Analyst Awards 2005.

She was also the lead equity analyst on various Initial Public Offering (IPO) pre-deals research including Ananda Development, iREIT Global, CapitaMalls Asia, and MacarthurCook Industrial REIT (currently AIMS APAC REIT).

Before real estate sell-side, Tricia also has prior experience on the buy-side, specifically in private equity, working on M&A deals in Asia Pacific at Newbridge Capital.

Tricia currently heads Research for Singapore and South East Asia. She is also the media spokesperson for the company and oversees the research teams across Southeast Asia in producing quality and timely analysis, insights and forecasts that reflect trends and evolutions across the different real estate sectors.

As a thought leader, her experience and knowledge span across residential, office, retail and industrial real estate sectors in Singapore and South East Asia.

Tricia has led thought-leadership white papers on key market trends including Collective Sales, Flexible Workspace, Industry 4.0, and the Future of Logistics and Office real estate.

Tricia is widely recognized as an industry expert and is a frequent speaker at various real estate seminars and conferences, as well as client events. She has spoken at conferences held by the Real Estate Developers’ Association (REDAS), Real Estate Investment Trust Association (REITAS), Singapore Institute of Surveyors and Valuers (SISV), CoreNet, British Chamber of Commerce, and the Singapore Stock Exchange (SGX).