Article
AI’s impact on data centre development
October 29, 2024 6 Minute Read
The data centre landscape has radically changed
The surge of Artificial Intelligence (AI) applications has contributed to unprecedented demand on data centre infrastructure. Existing facilities are no longer fit for purpose and AI-ready capacity is in short supply, exacerbated by the existing demand from hyperscalers. Hyperscalers already consume the vast majority of data centre capacity in Europe, and they are looking to secure even more space to support their expansion of digital services and outpace competitors. This is increasing the pressure on data centre developers to increase supply across Europe.
AI technologies, particularly Generative AI, require significantly more power than traditional data centre workloads. For example, the development of an AI training model that looks at thousands of faces to learn what a nose should look like, requires more computational power and energy than a traditional computing environment. In addition, the rising uptake of AI across countries, industries, and functions, is rapidly increasing demand for data centre space.
The International Energy Agency (IEA) believes that AI-powered web searches will boost electricity demand tenfold. By 2026, the IEA expects total data centre electricity demand to increase from approximately 460 TWh in 2022 to over 1,000 TWh.
Data centre design is also evolving to accommodate AI workloads, due to the need for more processing power compared to generic forms of computing. This generates more heat, which requires a radically different approach to cooling.
Data centre operators are having to redesign their infrastructure to include liquid cooling, to ensure that they can handle the higher power densities required for AI technology. This includes installing direct-to-chip or immersed solutions; data centres like this will need larger dedicated areas to house the advanced cooling equipment. Given this complexity, many operators are choosing to build completely new liquid-cooled data centres from scratch.

Power and suitable land availability are major growth inhibitors
In Europe’s metro markets, where most colocation data centres are found, there is a lack of power available. This is due to limited grid capacity, sustainability, and political pressure, as data centre operators compete with residential developers and other commercial users for power. Additionally, the availability of land that’s within easy reach of high-speed network connectivity and within reasonable proximity of data centres where they have let space is limited. Consequently, where land with power and network is available, it is at a premium and data centre operators are also looking further afield to find suitable locations.
Providers are struggling to keep pace with the demand for data centre capacity from hyperscalers and this trend is being exacerbated by the demand from next generation AI. As a result, available data centre space has plummeted in the largest cities of Europe.

Can the surge in AI demand be accommodated?
Existing colocation facilities can to an extent support AI workloads if they can be retrofitted with specialised hardware and cooling equipment. But if, as expected, the use of AI continues to grow, new data centre capacity will be required to fulfil the demand. This is unlikely to happen at scale in the traditional markets of Frankfurt, London, Amsterdam, Paris, and Dublin, because power and land availability is increasingly hard to find.
To accommodate the requirements created by AI, the industry’s development strategy will have to change. Data centre operators will need to look outside the European metro markets when seeking locations to develop new capacity. This will lead to the development of smaller, secondary markets in countries such as the UK or France (e.g. Marseille or Lyon), where there may be more power and land available for data centre purposes. In the UK, this development trend is accelerating, which is encouraging investors, hyperscalers, and data centre providers to purchase land for AI-ready data centre development. We estimate that at present, 56% of the country’s colocation data centres are located within 30 miles of London, although operators are shifting their focus outside the capital. For example, the data centre operator Virtus has announced that it has purchased land in Saunderton, north west of London, where they plan to deliver 75MW of capacity for AI applications.
Lower latency connectivity will become more important for data centre providers as inference AI is rolled out given the need to deliver services to users. In the meantime, equipment that powers AI training models are being implemented in data centres; inference AI is expected to follow.

The outlook for AI-ready data centres
There is no doubt that the AI boom has significantly impacted the data centre market. Not only is there not enough capacity, but it is complex to create new AI-ready data centres, as European grids are struggling to supply the power required for this new technology. Alternative energy sources are being explored including Small Modular Reactors (SMRs) and renewable sources including wind and solar as a primary source of power, but these are not ready to be deployed at scale.
The need for new data centre sites to not only have power at scale, but also access to high-speed networks, is making it difficult to find new locations.
In order to fulfil the demands created by AI, there is no doubt that operators are going to need to look outside the traditional data centre markets when building new capacity.
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