Brief

Asia Pacific Hotel Trends Q3 2026

October 13, 2026 5 Minute Read

Looking for a PDF of this content?

  • International and domestic visitor arrivals in mainland China both surpassed pre-pandemic levels in 2025 and set new record highs. This helped the investment market turn more active in H1 2026, with transaction volume more than doubling y-o-y. Overall RevPAR grew slightly y-o-y, driven by improved ADR, while occupancy was mostly flat.
  • In Korea, H1 2026 visitor arrivals grew double digits y-o-y as the popularity of K-culture and medical beauty tourism continue to lure overseas tourists. Solid fundamentals underpin an active hotel investment market, with overseas institutional capital the most aggressive buyer group. RevPAR growth is mostly driven by ADR, with July y-t-d 2026 rates up more than 10% y-o-y.
  • Weaker-than-expected H1 2026 visitor arrivals to Thailand have seen full-year forecasts cut to 33 million. While hotel investment activity has slowed slightly, foreign investment appetite is strong. Bangkok’s diversified, high-volume demand base, including business, leisure, and transit segments, is demonstrating relatively stable performance.

Related Insights

Business Contacts

Insights in Your Inbox

Stay up to date on relevant trends and the latest research.